Menu Brain. Your Menu, Made Smarter.
Upload your menu. AI adds calories, protein, allergens, and dietary tags to every dish. Customers search by typing what they want, like "something spicy under $15," and find it instantly.
Enrich Your MenuWatch AI read your menu
Upload your menu. AI does the rest. Every dish gets nutrition, allergens, dietary tags. In minutes, not weeks.

Tuna Tartare
$18.50Just a name and price.

Tuna Tartare
$18.50340 cal · 28g protein · 12g carbs · 18g fat
AI adding data...
Your customers search like they talk
No more scrolling through 50 items. Customers type what they want, and AI finds it.


Nutrition facts your customers can see
Calories, protein, carbs, fat. Allergens flagged. Dietary tags displayed. Your customers see it all before they order.
AI accuracy: 93%. You can override any value manually.
Minutes
To enrich your entire menu (weeks by hand)
93%
AI accuracy on nutrition estimates
7
Allergen types detected (gluten, dairy, nuts, shellfish, eggs, soy, sesame)
Smart
Search that understands "something light" means salads
Menu Brain shows up everywhere
- The search bar on your menu page uses it
- When someone calls and asks "anything gluten-free?", Voice AI knows the answer
- When ChatGPT recommends your restaurant, it cites your rich menu data
- When a customer DMs you on Instagram or WhatsApp, the AI knows your full menu
- Nutrition facts display on your website automatically
You Upload, AI Does the Rest
Photo, PDF, or paste from your register system. AI reads it all.
Customers Find What They Want
Smart search understands intent. "Something light" finds salads, not just items named "light."
You Stay in Control
Override any nutrition value. AI gives you the starting point. You have final say.
What's included
Frequently Asked Questions
Menu Brain AI enriches every dish with comprehensive nutrition data: calories, macronutrients (protein, carbs, fat), and micronutrients (fiber, sodium, sugar, vitamins). Each value includes a confidence score (70-95%) and is clearly marked as 'AI-estimated' to maintain transparency with customers.
Menu Brain isn't just for display - it's the intelligence layer across your entire DirectOrders system. It powers NLP search ('show me something healthy under $15'), smart cart suggestions, Voice AI dietary responses, and even AI chatbot answers. One brain, every channel.
Menu Brain uses AI analysis of ingredients, cooking methods, and portion sizes to estimate nutrition. Accuracy ranges from 70-95% depending on dish complexity. We display confidence scores so customers know the reliability level. For exact values, you can override with your own data.
Yes. Menu Brain analyzes dish names, descriptions, and ingredients to detect common allergens: gluten, dairy, nuts, shellfish, eggs, soy, and sesame. It also identifies dietary categories like vegetarian, vegan, keto, and paleo. All detections include confidence scores and can be manually verified.
Menu Brain's calorie estimates typically fall within 70-95% accuracy depending on dish complexity. Simple dishes like grilled chicken breast score higher, while complex multi-ingredient items may have wider ranges. Every estimate includes a visible confidence score so customers can judge reliability. For dishes where precision matters most, you can override the AI estimate with your own verified data at any time.
Absolutely. Menu Brain is designed to save you time, not take away control. Every AI-generated value (calories, macros, allergen flags, dietary tags) can be manually overridden in your dashboard. Once you override a value, Menu Brain marks it as 'verified' instead of 'AI-estimated,' giving your customers even more confidence. Your overrides are preserved even when Menu Brain re-analyzes items after menu updates.
Yes. If your POS is integrated with DirectOrders, Menu Brain pulls your items directly from your POS catalog and enriches them automatically. You can also upload a PDF, photos of your printed menu, or a spreadsheet. Menu Brain's AI extracts items, descriptions, and prices from any format. No matter how your menu gets into the system, the AI enrichment process is the same.
NLP (Natural Language Processing) search lets your customers type queries the way they naturally speak instead of browsing rigid categories. A customer can type 'something spicy under $15,' 'healthy low-carb options,' or even misspelled queries like 'chiken parmsan' and Menu Brain instantly returns matching dishes. The search engine understands synonyms, dietary terminology, price filters, and conversational phrasing. It processes 95% of queries in under 10 milliseconds.
Explore More Features
Website Builder
SEO-optimized, mobile-first restaurant websites with online ordering built in.
Online Ordering
Checkout as smooth as DoorDash, but you keep 100% of every order.
Delivery
Profitable delivery without the 30% cut. Your drivers, Uber Direct, or DoorDash Drive.
Voice AI
Phone orders handled by AI, plus Alexa, Siri, and Google Assistant ordering.
MultiChannels
Instagram, WhatsApp, voice, Google. Every conversation becomes a direct order.
Discovery
Rank on Google and get recommended by ChatGPT, Claude, and Perplexity.
Marketing
Email, SMS, push notifications, loyalty rewards, and abandoned cart recovery on autopilot.
Payouts
Your money, fast. No waiting weeks. Get paid when you earn.